Webinar On Integrated Communication Disintegrated Agencies

June 26, 2020

04:00 PM - 11:00 PM

Reporting Time:
04:00 PM


Terms & Conditions:

The Session will be Moderated By
Ashwini Gangal - Executive Editor afaqs!

Webinar Registration:

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The ultimate goal is to make all aspects of marketing communication - advertising, media planning & buying, digital marketing, sales promotion, public relations, direct marketing etc work together as a unified force, rather the isolation.

But unfortunately and in reality, each focuses on its performance in isolation thereby creating silos and creating a disjointed experience and message for the customer.

Will integrated communication be a reality or will it be an illusion?